The Futon Critic:
Live-Action Movie Based on Hit Animated Franchise Has Broadcast Debut in United States on November 25 at 7 p.m.
Cartoon Network territories around the globe will join forces in a worldwide campaign surrounding the broadcast premiere of Ben 10: Alien Swarm. Throughout November, countries including the United States, United Kingdom, Australia, Poland, Italy, Spain, South Africa, Mexico, and the Philippines will host premiere events and screenings in 26 languages to support the global broadcast premiere of the latest television movie in the hugely popular Ben 10 franchise, which transcends borders with its global success in broadcast, digital and retail.
The Ben 10: Alien Swarm tour will kick off in London, England where cast members Ryan Kelley, Galadriel Stineman, Nathan Keyes and Alyssa Diaz will present Ben’s 10 Awards to 10 lucky kids. Fans will be able to follow the cast as they travel from London to Los Angeles through updates on the official Cartoon Network Facebook page and Twitter account, posting photos, text messages and video clips from each event. Bandai America Incorporated, the official toy licensee for Ben 10, will serve as the exclusive sponsor of the U.S. premiere in Los Angeles, California. These events around the world, combined with a comprehensive marketing campaign promise to make this the most extensive global launch in Cartoon Network history.
Ben 10: Alien Swarm is directed and executive-produced by Alex Winter, who also directed Cartoon Network’s first Ben 10 live-action movie, Ben 10: Race Against Time, which scored over 13 million viewers during its Thanksgiving weekend premiere in 2007. The new movie follows Ben as he breaks ranks from the Plumbers (a secret organization that battles alien forces) to help Elena, a mysterious young woman from his past, uncover an alien threat to our world.
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